HO CHI MINH CITY, Vietnam — Billboard, the globally renowned music authority, officially marked its presence in Vietnam with the Billboard Vietnam Official Launch event held at Bam Bam Bar, District 1, Ho Chi Minh City on Monday (June 23).
The event welcomed Billboard CEO Mike Van as well as strategic partners, prominent artists, industry professionals and media representatives. This milestone signals a significant step in connecting Vietnam’s fast-growing music market with global industry standards through verified data, insightful content and internationally recognized music charts.
Billboard Vietnam will launch key charts like the Vietnam Hot 100 and Top Vietnamese Songs, based on transparent data from global provider Luminate. It will also create local content and partner with artists, labels and platforms to promote Vietnamese music at home and internationally.
In his remarks, Mike Van stated: “Vietnamese music deserves a clear and respected place on the world map.” His message underscores Billboard’s long-term commitment to supporting Vietnam’s music community and its aspirations for global recognition.
With three core pillars — transparent music charts, international connectivity and equal opportunity for all artists — Billboard Vietnam aims to become a trusted foundation for Vietnamese music to reach new heights, grounded in its unique identity and creative potential.
Mike Van
Billboard Vietnam
