Men like Sydney Sweeney. How much do they like her? Well, men’s personal hygiene company Dr. Squatch is making a new soap with a secret ingredient: Sydney Sweeney’s actual bathwater. For real.
“You kept asking about my bathwater after the @drsquatch ad … so we kept it,” Sweeney (Euphoria, The White Lotus season one) posted to her Instagram account on Thursday. Called Sydney’s Bathwater Bliss, the bricc (what Dr. Squatch calls its soap bars) is a “very real, very limited-edition soap made with my actual bathwater,” Sweeney wrote.
Why do this? Well, you know why: because men are gross. So now they can cleanse themselves — well, their skin at least — with saponified oils (of olive, sustainable palm and coconut), shea butter, natural fragrance, Sydney’s bath water, sand, mica, kaolin clay and sea salt.
God knows what else they’ll do with it: Dr. Squatch called Sweeney’s bathwater “one of nature’s finest aphrodisiacs.”
Don’t try to check us on that “men are gross” thing. First of all, I’m a man and I’m gross. But more relevant here are the multiple stalker fan letters to Dr. Squatch asking for this exact product — and definitely asking for worse things.
Here’s a relatively tame one:
Unfortunately, there’s a lot more where that came from: swipe right on the post.
Clearly, the personal-care company (and Sweeney, whom Dr. Squatch calls a “legend” for this) are leaning in. Days ago, the collab was teased by a Dr. Squatch post that read: “Wanna take a shower with Sydney Sweeney?”
Well, come June 6, you can. Sort of. The medium grit bar soap has “refreshing notes of pine, Douglas fir and earthy moss,” per the manufacturer. Naturally, Dr. Squatch named the scent “morning wood.”
Sydney’s Bathwater Bliss is “a perfect combination of the two best places on the planet: The outdoors and Sydney Sweeney’s bathtub,” the company continued.
It appears that 100 creeps lucky winners will get a bricc made with Sweeney’s actual bathwater. (To win one, you have to be “18+.” This bath soap couldn’t get pornier.) The rest of you can buy a facsimile next week for $8.
The Hollywood Reporter has reached out to Dr. Squatch and Sweeney’s reps for more info.
